Paid Services

We offer paid services ourselves and together with partners as a complement to our free materials.

We have carefully selected the people we work with to ensure that you, as a startup, are met by someone who understands your stage and your needs.

Consulting by a StartupTools Co-Founder

At StartupTools we are working hard to support the eco-system. Our primary way of doing that is through our platform, free templates and the keynotes we give at incubators or with other partners.

But sometimes you just need to talk to someone and get some help. Not in general, but in a specific situation. We are here for you.

Services

Co-Founder Consulting

Book an hour with one of our Co-Founders to get help.

If you have questions on if Qualified Employee Stock Options would work for you, want our take on how to sort out a founder split or what is a normal cliff for a CEO warrants program – we are happy to help you out.

Example Topics

  • How do I decide the price and volatility for a warrant program?
  • What should our Articles of Association cover?
  • Is this QESO program within the normal range? 
  • In depth, how does cliff & vesting really work and how should I think about it?

Please note

If what you are looking for is a law firm, see our partner offers below (we vouch for them). Also, a lot of good information can be found in our library & help section.

That said. We love talking to our users.

Shareholders’ Agreements

Over the years, many people (in particular serial entrepreneurs) have asked us specifically for this, and now we are happy to be able to present a competitive solution to help all entrepreneurs with their Shareholders’ Agreements.

We offer consultation around and implementation of Shareholders’ Agreements through a partner to complement the free core value of our templates we have been providing for years.

Shareholders' Agreement - Small Changes

Qualified help with small changes to Founders’ Only or Small Investor versions

This is a package where you get to sit down with a lawyer who will help you work through and make minor adjustments to any of the two lighter versions of our Shareholders’ Agreement (without or small investors only).

gro advokatbyrå

Delivered by Gro Law firm

Gro law firm has extensive experience from working with Shareholders’ Agreements and are appreciated by startups for their understanding of what is important to them.

We have no doubt you will be in good hands.

Specification of service

  1. Free intro meeting with assessment on if what you need will fit into the frame of the Small Changes package
  2. A meeting (~45 min) where you will go through the details and context of your situation & desired changes
  3. A ready-to-sign PDF version of your Shareholders’ Agreement is delivered to your free StartupTools platform account, a .docx version is available on request via email

  • The necessary contact with your contact person throughout the process for Q&A
  • Bonus: 15% discount on all other billable hours for the next 12 months

The price above is valid when the initial information presented is accurate, and that there are no changes after the paperwork has been drafted.

Shareholders' Agreement - Major Revision

One stop shop for major alterations to the Founders’ / Small Investors Only versions

Gro law firm has extensive experience from working with Shareholders’ Agreements and are appreciated by startups for their understanding of what is important to them.

We have no doubt you will be in good hands.

gro advokatbyrå

Delivered by Gro Law firm

This is a package where you get to sit down with a lawyer who will help you work through and fully advice you on adjustments to any of the two lighter versions of our Shareholders’ Agreement (without or small investors only).

Specification of service

  1. Free intro meeting with assessment on if what you are expecting can reasonably be delivered
  2. A meeting (~45 min) where you will go through the details and context of your situation & desired changes
  3. A ready-to-sign PDF version of your Shareholders’ Agreement is delivered to your free StartupTools platform account, a .docx version is available on request via email

  • The necessary contact with your contact person throughout the process for Q&A
  • Bonus: 15% discount on all other billable hours for the next 12 months

The price above is valid when the initial information presented is accurate, and that there are no changes after the paperwork has been drafted.

Shareholders' Agreement - VC Involved​

Bringing on a VC is a big deal, make sure you have the right legal team to do it with you

This is an opportunity to have a great lawyer by your side in the negotiations with a VC. It is a big deal, it makes sense to have someone fully on your side.

gro advokatbyrå

Delivered by Gro Law firm

Gro law firm has extensive experience from working with Shareholders’ Agreements and are appreciated by startups for their understanding of what is important to them.

We have no doubt you will be in good hands.

Specification of service

  1. Free intro meeting to understand the circumstances of your company and intended investment
  2. A suggestion for how to work together throughout the transaction and a quote is presented
  3. Gro Law Firm stands by your side and represents you in the necessary meetings & negotiations

  • The necessary contact with your contact person throughout the process for Q&A
  • Bonus: 15% discount on all other billable hours for the next 12 months

The price above is valid when the initial information presented is accurate, and that there are no changes after the paperwork has been drafted.

Shareholders' Agreement - Second Opinion

You have done all the work, and wants someone to look it over

If you have prepared all the documents and is ready to sign, but would like a professional to just check if it is all correct – this is for you. A professional specialised lawyer will go over your paperwork, allowing you to sleep well at night.

gro advokatbyrå

Delivered by Gro Law firm

Gro law firm has extensive experience from working with Shareholders’ Agreements and are appreciated by startups for their understanding of what is important to them.

We have no doubt you will be in good hands.

Specification of service

  1. Intro meeting to understand the circumstances of your situation
  2. Assessment of your completed Shareholders’ Agreement (without or with small investors only)
  3. One way feedback on what to change, if anything

  • A quote on taking over the process and making the necessary adaptions to the paperwork
  • Bonus: 15% discount on all other billable hours for the next 12 months

The price above is valid when the initial information presented is accurate, and that there are no changes after the paperwork has been drafted.

Investments

We offer consultation around and implementation of both WISE as well as Warrants and New Share Issues through a partner to complement the free core value of WISE and our other documentation that we have been providing for years.

WISE - Standard Package

Consultation and implementation of WISE (One stop shop)

This is a complete WISE-implementation and contains everything you need for a standard WISE investment, including filing to the authorities and internal paperwork for the board. All prepared by specialised professional lawyers.

gro advokatbyrå

Delivered by Gro Law firm

Gro law firm has extensive experience from working with WISE and are appreciated by startups for their understanding of what is important to them.

We have no doubt you will be in good hands.

Specification of service

  1. Intro meeting with assessment on if WISE is suitable to truly meet your needs (no charge if not suitable)
  2. Ready-to-sign production and adaption of all necessary StartupTools Agreements delivered to your free StartupTools platform account, a .docx version is available on request via email
  3. Ready-to-sign production and adaption of all necessary formalities for the board to authorities
  4. Filing of all necessary paperwork to authorities

  • The necessary contact with your contact person throughout the process for Q&A
  • Bonus: 15% discount on all other billable hours for the next 12 months

The price above is valid when the initial information presented is accurate, and that there are no changes after the paperwork has been drafted.

WISE - Premium Package

Consultation, implementation and negotiation of WISE (One stop shop + negotiation support)

This is a complete WISE-implementation and contains everything you need for a WISE investment, including filing to the authorities and internal paperwork for the board. All prepared by specialised professional lawyers.

In addition to the standard package this also includes support in communication and negotiations with the counterparts where necessary, as well as a QA for the management & board of directors.

gro advokatbyrå

Delivered by Gro Law firm

Gro law firm has extensive experience from working with WISE and are appreciated by startups for their understanding of what is important to them.

We have no doubt you will be in good hands.

Specification of service

  1. Intro meeting with assessment on if WISE is suitable to truly meet your needs (no charge if not suitable)
  2. Ready-to-sign production and adaption of all necessary StartupTools Agreements delivered to your free StartupTools platform account, a .docx version is available on request via email
  3. Ready-to-sign production and adaption of all necessary formalities for the board to authorities
  4. Filing of all necessary paperwork to authorities

  • The necessary contact with your contact person throughout the process for Q&A
  • Q&A session(s) around WISE for the senior management and board
  • Support in contact/negotiations with counterparts (investors/entrepreneurs)
  • Bonus: 15% discount on all other billable hours for the next 12 months

The price above is valid when the initial information presented is accurate, and that there are no changes after the paperwork has been drafted.

WISE - Second Opinion​

Consultation around WISE

If you have prepared all the documents and is ready to sign, but would like a professional to just check if it is all correct – this is for you. A professional specialised lawyer will go over your paperwork, allowing you to sleep well at night.

gro advokatbyrå

Delivered by Gro Law firm

Gro law firm has extensive experience from working with <a href=”/se/wise-convertible/”>WISE</a> and are appreciated by startups for their understanding of what is important to them.

We have no doubt you will be in good hands.

Specification of service

Specification of service

  1. Intro meeting to understand the circumstances of your investment
  2. Assessment of your complete set of prepared paperwork
  3. One way feedback on what to change, if anything
  4. A quote on taking over the process and making the necessary adaptions to the paperwork

  • Bonus: 15% discount on all other billable hours for the next 12 months

The price above is valid when the initial information presented is accurate, and that there are no changes after the paperwork has been drafted.

New Share Issue​

New Share Issue for new or existing shareholders using a StartupTools SHA and an existing share class​

Gro law firm has extensive experience from working with investments and are appreciated by startups for their understanding of what is important to them.

We have no doubt you will be in good hands.

gro advokatbyrå

Delivered by Gro Law firm

This is a complete WISE-implementation and contains everything you need for a standard WISE investment, including filing to the authorities and internal paperwork for the board. All prepared by specialised professional lawyers.

Specification of service

  1. Intro meeting with assessment on if our services are suitable to help you (no charge if not suitable)
  2. Follow up meeting for details
  3. Ready-to-sign production and adaption of all necessary agreements
  4. Ready-to-sign production and adaption of all necessary formalities for the board to authorities
  5. Filing of all necessary paperwork to authorities

  • The necessary contact with your contact person throughout the process for Q&A
  • Q&A session(s) around the share issue for the senior management and board
  • Support in contact/negotiations with counterparts (investors/entrepreneurs)
  • Bonus: 15% discount on all other billable hours for the next 12 months

The price above is valid when the initial information presented is accurate, and that there are no changes after the paperwork has been drafted.

New Share Issue - Pref. Shares

New Preferred Share Issue for new or existing shareholders using a StartupTools SHA

If you are doing a new share issue, there’s a lot to think about – we can help you with all of it. This deal is only applicable if you are already using a StartupTools Shareholders’ Agreement for your company.

gro advokatbyrå

Delivered by Gro Law firm

Gro law firm has extensive experience from working with investments and are appreciated by startups for their understanding of what is important to them.

We have no doubt you will be in good hands.

Specification of service

  1. Intro meeting with assessment on if our services are suitable to help you (no charge if not suitable)
  2. Follow up meeting for details
  3. Ready-to-sign production and adaption of all necessary agreements
  4. Ready-to-sign production and adaption of all necessary formalities for the board to authorities
  5. Filing of all necessary paperwork to authorities

  • The necessary contact with your contact person throughout the process for Q&A
  • Q&A session(s) around the share issue for the senior management and board
  • Support in contact/negotiations with counterparts (investors/entrepreneurs)
  • Bonus: 15% discount on all other billable hours for the next 12 months

The price above is valid when the initial information presented is accurate, and that there are no changes after the paperwork has been drafted.

Term Sheet (Small/VC Investor)

Help with just setting up the Term Sheet for Small or VC investor

We will help you get your Term Sheet in place.

gro advokatbyrå

Delivered by Gro Law firm

Gro law firm has extensive experience from working with investments and are appreciated by startups for their understanding of what is important to them.

We have no doubt you will be in good hands.

Specification of service

  1. Free first meeting to understand your context & use
  2. Ready-to-sign production and adaption of the StartupTools Term Sheet is delivered to your free StartupTools platform account, a .docx version is available on request via email

  • Bonus: 15% discount on all other billable hours for the next 12 months

The price above is valid when the initial information presented is accurate, and that there are no changes after the paperwork has been drafted.

Subscription Agreement

Help with just setting up the StartupTools Subscription Agreement when the investment is aligned with the template structure.

We will help you get your Subscription Agreement in place.

gro advokatbyrå

Delivered by Gro Law firm

Gro law firm has extensive experience from working with investments and are appreciated by startups for their understanding of what is important to them.

We have no doubt you will be in good hands.

Specification of service

  1. Free first meeting to understand your context & use
  2. Ready-to-sign production and adaption of the StartupTools Subscription Agreement is delivered to your free StartupTools platform account, a .docx version is available on request via email

  • Bonus: 15% discount on all other billable hours for the next 12 months

The price above is valid when the initial information presented is accurate, and that there are no changes after the paperwork has been drafted.

Employee Stock Options

We offer consultation around and implementation of Employee Stock Options through a partner to complement the free core value of our templates we have been providing for years.

We offer all of Qualified Employee Stock Options (QESO), Employee Stock Options (ESO) and Market Level Warrants.

To learn more about the differences, read here.

The fixed price terms are applicable to Swedish tax residents as employees. If your setup is different, a quote will be provided.

QESO/ESO/Warrants - Small Package

Consultation and implementation of QESO/ESO for up to 20 employees (One stop shop)

This is a complete QESO/ESO-implementation and contains everything you need for a standard QESO/ESO program for up to 20 employees, including internal paperwork for the board. All prepared by specialised professional lawyers.

gro advokatbyrå

Delivered by Gro Law firm

Gro law firm has extensive experience from working with QESO/ESO and are appreciated by startups for their understanding of what is important to them.

We have no doubt you will be in good hands.

Specification of service

  1. Intro meeting with assessment on if QESO/ESO are suitable to truly meet your needs (no charge if not suitable)
  2. Ready-to-sign production and adaption of all necessary StartupTools agreements is delivered to your free StartupTools platform account, a .docx version is available on request via email
  3. Ready-to-sign production and adaption of all necessary formalities for the board to authorities
  4. Filing of all necessary paperwork to authorities

  • The necessary contact with your contact person throughout the process for Q&A
  • Q&A session(s) around warrants for the senior management and board
  • Support in contact/negotiations with counterparts (investors/entrepreneurs)
  • Bonus: 15% discount on all other billable hours for the next 12 months

The price above is valid when the initial information presented is accurate, and that there are no changes after the paperwork has been drafted.

QESO/ESO/Warrants - Large Package

Consultation and implementation of QESO/ESO for between 21 and 50 employees (One stop shop)

This is a complete QESO/ESO-implementation and contains everything you need for a QESO/ESO program for between 21 and 49 employees, including internal paperwork for the board. All prepared by specialised professional lawyers.

gro advokatbyrå

Delivered by Gro Law firm

Gro law firm has extensive experience from working with QESO/ESO and are appreciated by startups for their understanding of what is important to them

We have no doubt you will be in good hands.

Specification of service

  1. Intro meeting with assessment on if QESO/ESO are suitable to truly meet your needs (no charge if not suitable)
  2. Ready-to-sign production and adaption of all necessary StartupTools Agreements is delivered to your free StartupTools platform account, a .docx version is available on request via email
  3. Ready-to-sign production and adaption of all necessary formalities for the board to authorities
  4. Filing of all necessary paperwork to authorities

  • The necessary contact with your contact person throughout the process for Q&A
  • Q&A session(s) around warrants for the senior management and board
  • Support in contact/negotiations with counterparts (investors/entrepreneurs)
  • Bonus: 15% discount on all other billable hours for the next 12 months

The price above is valid when the initial information presented is accurate, and that there are no changes after the paperwork has been drafted.

Additional Services

We offer consultation around all the needs your might have as an entrepreneur through a partner to complement the free core value of our templates we have been providing for years.

NDA - One/Two-way

Consultation and implementation of the StartupTools NDAs for your use case

If you have a particularly sensitive or particular situation, ensuring your NDA is spotless with external help might be worth it.

gro advokatbyrå

Delivered by Gro Law firm

Gro law firm has extensive experience from working with startups and are appreciated by startups for their understanding of what is important to them.

We have no doubt you will be in good hands.

Specification of service

  1. Intro meeting with assessment on what your needs are (no charge if not suitable)
  2. Adjustment of the StartupTools NDA as a new template for your business

  • The necessary contact with your contact person throughout the process for Q&A
  • Bonus: 15% discount on all other billable hours for the next 12 months

The price above is valid when the initial information presented is accurate, and that there are no changes after the paperwork has been drafted.

SWEAT Advisory Options

Setting up a SWEAT program for you and your advisor(s)

SWEAT Advisory Options is a way to compensate your advisors with equity in your startup. It is a greatly appreciated program which has been implemented by many companies.

gro advokatbyrå

Delivered by Gro Law firm

Gro law firm has extensive experience from working with startups and are appreciated by startups for their understanding of what is important to them.

We have no doubt you will be in good hands.

Specification of service

  1. Intro meeting with assessment on if SWEAT is suitable to truly meet your needs (no charge if not suitable)
  2. Ready-to-sign production and adaption of all necessary StartupTools Agreements is delivered to your free StartupTools platform account, a .docx version is available on request via email
  3. Ready-to-sign production and adaption of all necessary formalities for the board to authorities
  4. Filing of all necessary paperwork to authorities

  • The necessary contact with your contact person throughout the process for Q&A
  • Q&A session(s) around warrants for the senior management and board
  • Support in contact/negotiations with counterparts (investors/entrepreneurs)
  • Bonus: 15% discount on all other billable hours for the next 12 months

The price above is valid when the initial information presented is accurate, and that there are no changes after the paperwork has been drafted.

We vouch for our paid services

  • Has experience in working with tech and startups, no need to spend time on explaining how a SaaS works, why employee equity matters or how rapid growth should be valued in fund raising
  • Knows our material well, no chargeable hours for them to read up on the StartupTools agreements or our WISE model
  • Understand the eco-system, they will refer to the startup-world in their frame of mind
  • Stick to the pre-defined price, no hidden charges or unexpected invoices
  • Clearly inform you upfront if what you want to do does not fit into the pre-defined framework
  • Gives you a substantially discounted hourly rate (15% throughout the first year) if you come through StartupTools and need help on an hourly basis rather than, or in addition to, the pre-defined prices

Give us feedback

If you appreciate this initiative, please let us know. That helps us in further developing our offer. Just drop us an email.

/Hannes Rosén

Services